About TSG

About TSG

Approach

The Salak Group understands that the world doesn’t want for random information, sound bites, data, documents and meaningless activities. It is, however, desperate for insight and engagement. Companies, organizations and individuals that understand this difference are more effective at defining and delivering their message, gaining a competitive advantage, advancing strategic aims and achieving business goals.

The Salak Group helps clients gain this crucial advantage by relying on research, insights and expertise to develop and execute integrated communications programs that save money and generate results. Clients enjoy a high return on their communications investment because our programs focus on their short- and long-term needs. They are not used to simply launch busywork. The TSG model is appropriate for all companies regardless of size because it builds effective outreach efforts based on a client’s aims and their available resources.

Team

The Salak Group’s ability to deliver results stems from its team of senior communications professionals and associates. Our staff has both the technical expertise and the real world experience to help clients identify needs, define their goals and build and execute cost-efficient programs that are results driven.

Senior Team

John Salak, Founder & President

John Salak is a communications professional with more than 20 years of experience in the United States and Europe. Mr. Salak formed The Salak Group in 2006 to provide effective and efficient strategic communications guidance and program execution to a wide range of companies, organizations and individuals. Prior to forming The Salak Group, he served as a senior principal with The Dilenschneider Group (DGI), an executive communications consultancy headquartered in New York. Mr. Salak is also an award-winning journalist and editor whose experience includes a five-year assignment in London for United Media. His work has appeared in USA Today, The Financial Times, Newsday, Conde Nast Traveler, Crains New York Business, Food & Wine, Executive Business Travel and Woman’s Day. Credits also include five books that range from Violence in America (The Millbrook Press, 1995) to The Best of New York (Gault Millau Inc., 1995). Management positions include serving as Editor-in-Chief of tele.com, an award-winning business magazine founded by The McGraw-Hill Companies. Among other honors, he is the recipient of two Jesse H. Neal/American Business Awards

Uli Iserloh, Director of Social Media

As a digital marketer and strategist, Uli Iserloh has been advising small and medium-sized businesses on marketing strategy and brand development. In 1998, he founded Bright Launch, a New York Metro area full-service agency focusing on web design and small-business consulting, which later expanded into ecommerce, social media and search engine optimization (SEO) services. A recognized leader in implementing strategic direction across website, SEO and social media channels, Mr. Iserloh uses cutting-edge tactics proven to provide immediate results.

Charles Kouri, Senior Marketing Consultant (Chicago)

Charles Kouri has more than 20 years of experience as a marketing specialist and content strategist. Mr. Kouri is particularly well versed in executing integrated marketing campaigns that utilize print, web and multimedia systems.

Aimee Flaquér Colón, Director of Online Design

Aimee Flaquér Colón has a rich history of producing high-level and effective designs for award-winning magazines, ad campaigns, marketing initiatives and Websites for a variety of clients. She holds a Fine Arts degree in Graphic Communication from Parson’s School of Design and a Certificated in Digital Science from New York University.

Chad Riddersen, Digital Marketing Consultant (LA)

Chad Riddersen is a hybrid between a traditional marketer and a technical coder. Mr. Riddersen has worked with a number of high-profile, high-growth start-ups ranging from Dollar Shave Club to LegalZoom (pre-IPO) and Lollaland (one of Mark Cuban’s Shark Tank investments). Mr. Riddersen graduated from the University of Southern California at 20 years old and was formerly a digital media investment banker.

Suzanne Ausnit, Associate

Suzanne Ausnit has a record of achievement. A former journalist, Ms. Ausnit had been an editor at Food & Wine, The New York Post and CMP Inc. She transferred her skill set into marketing and public relations and now supports a range of clients, corporations and organizations.

Arthur Fornari, Associate

Arthur Fornari is highly skilled and experienced in building and executing new media strategies and programs for nonprofit and corporate clients. His background includes decades of experience working for leading agencies such as Burson Martseller, National Image Makers and Graphic Media. He holds degrees and certifications from American University, Columbia University and Sotheby’s Institute.

Good World Media, Affiliate Design Firm

Good World Media is committed to empowering ideas through design by helping its clients engage their audiences, increase brand awareness and achieve their goals. An affiliated design firm of The Salak Group, Good World Media leverages its experience across both print and digital channels to support a wide range of clients with cutting-edge products


Free Consultation - Powerful Help

Contact The Salak Group today to learn how we can help make your message matter, enhance your brand, engage your customers and build your business.